The perils of trying to time the market

Even the most experienced investors can make costly mistakes

The common adage ‘buy low, sell high’ might seem like a foolproof strategy for maximising investment returns. However, the reality is far more complex than simply trying to predict market fluctuations. Timing the market involves anticipating its highs and lows to buy when prices are at their lowest and sell when they peak.

Pound-cost averaging

Cultivating a habit of disciplined investing, smoothing out market fluctuations and reducing overall risk

There may come a time in your life when you are fortunate enough to come into a large sum of money. This could result from a matured savings or investment plan, the sale of a business or valuable assets like a house or an inheritance.

Investment funds

Influencing your investment choices

Rather than purchasing assets individually, another option is to use the services of an expert professional fund manager who makes informed decisions on your behalf. Investment funds amalgamate capital from numerous investors, granting each participant proportional ownership.

Individual Savings Accounts

Ensuring that your savings and investment returns are minimised for taxation

Individual Savings Accounts, or ISAs, are a protective tax-efficient wrapper, ensuring that your savings and investment returns are minimised for taxation. Depending on your financial planning, you can opt for ISAs that offer instant access to your capital, perfect for short-term goals.

Unit trusts and Open-Ended Investment Companies

Pooled funds that offer various investment strategies to choose from

Investment funds, also called ‘collective investment schemes’, are often large pools of capital created by garnering small investments from many individuals. This fund is then managed by a professional or a team of professionals who decide on the assets to invest in.